Two-Way Doors, Salaries, Toolkit, Meditation...
Your overview of interesting reads, events and jobs for the experimental mind: #202
Hi folks!
One of the things I have been doing more of is connecting with people in the field. It is great to learn from others and get a better sense of what people are working on. Let me know if you want to connect or simply catch-up.
In this newsletter: 6 interesting things you might have missed and Erik van Houwelingen shares her Experimentation Career Journey.
And I have some nice job opportunities, the latest events, a quote to think about + something to make you smile. Enjoy.
🔎 Interesting things you might have missed
Thinking of evaluating your experimentation platform? Statsig shares some tips and good reasons to do it sooner rather than later. READ
🎧 One- and Two-Way Doors Good discussion about this concept in the Troubleshooting Agile podcast: “How can you do risky experiments even in the most risk-averse organisations?” LISTEN (14 mins)
Always wanted to try meditation? Anne-Laure Le Cunff documents here personal experiment with 15 minutes of meditation per day for 15 days. READ
Erin Weigel shared this great toolkit: The Good Experimental Design Toolkit.
How do CRO salaries break down by seniority, country, minority status, team size, and gender? Experiment Nation is compiling its 2024 CRO / Experimenter salary report. To get your copy of the report when it is ready, answer our quick and ANONYMOUS survey here.
In What people say vs what they do, Jeff Gothelf explains the discrepancy between people's words and actions. And what to do to prevent bias. READ
💬 Erik van Houwelingen Experimentation Career Journey
Today’s interview is with Erik van Houwelingen, Manager CRO, Web Analytics & SEO at Intergamma:
Allow as many people as possible to do good experiments, autonomously if possible. This gives all kinds of struggles but the rewards are huge. — Erik van Houwelingen
Read the full interview with Erik van Houwelingen
Or check out other recent interviews with Georgiana Hunter-Cozens, Melanie Kyrklund. Tibor Sisarica, Carlos Trujillo and Shiva Manjunath.
🚀 Job opportunities
Looking for a new challenge in experimentation? Find 100+ experimentation related jobs on ExperimentationJobs.com. These jobs are from all over the world, on-site, fully remote or hybrid. Take a look and start pivoting your career.
This week’s featured roles:
🆕 Optimisation/Experimentation Manager at Channel 4 (London, UK)
🆕 Senior Conversion Optimization Manager at TwinklingTree (USA)
🆕 Senior Experimentation & Personalization Strategist at Up Reply (Berlin or München, Germany)
🆕 Manager, Conversion Rate Optimization at Dentsu (USA)
🆕 Conversion Rate Optimization Strategist at Dyninno (Riga, Latvia)
Are you hiring? Submit here
Also, make sure to follow Experimentation Jobs on LinkedIn.
📅 Upcoming events
A running list of upcoming events.
🏁 29 Jan – 2 Feb: SUPERWEEK (Hungary)
5 Feb: Accelerating Innovation with A/B Testing (virtual)
7 Feb: Convert Meetup (Bristol, United Kingdom)
10 Feb: MeasureCamp (Karachi, Pakistan)
20-22 Feb: Marketing Festival (Brno, Czechia)
27-29 Feb: Quantum Leap (New Orleans, USA & virtual)
2 Mar: MeasureCamp (Austin, USA)
9 Mar: MeasureCamp (Bologna, Italy)
19 Mar: Conversionboost (Copenhagen, Denmark
🏷️Use promo code ‘expMind50more’ for an extra 50 euro off.23 Mar: MeasureCamp (Helsinki, Finland)
Full list of experimentation conferences & events in 2024
👋 On June 19th I’ll be attending growth marketing SUMMIT, Europe's premier real life conference for digital growth, experimentation and optimization in Frankfurt, Germany. 🏷️Use code ’experimental-mind‘ to get 10% off and let’s meet there.
💬 Quote to think about
“It's all a judgement call. Every human decision is a gut decision. The decision itself is the messy integration of many disparate pieces of information, experiences, instincts, stories, and unknowns.
Data may inform, but as long as a human is making the decision, it's ultimately a judgement call. If you're just going by the data, then you're confirming, not deciding.” — Jason Fried (source)
😃 Something to make you smile
👍 Thanks for reading
If you are enjoying the Experimental Mind newsletter please share this email with a friend or colleague. Looking for inspiration how to best do that? Take a look at what others are saying. Have a great week — and keep experimenting.