Experimental Mind #189: Ryan Lucht, Confidence, Automation, Interaction, CARE ...
Your overview of interesting reads, events and jobs for the experimental mind.
Hi, the newsletter is back to it’s familiar format: interesting reads you might have missed, job opportunities, upcoming events, a quote to think about and something that made me smile.
*Fullstory: Democratized data is the key to good CX
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🔎 Interesting reads you might have missed
During the summer we asked a bunch of experimenters about their career journey: Erin Weigel, Lucia van den Brink, Leihua Ye, Roderik Peeters, Ronny Kohavi and Maria Luiza de Lange. These stories are full of tips and tricks for people looking to advance their career in experimentation. The good news: we’ll keep on doing them. Interested in sharing your story, let me know.
The latest career interview is with Ryan Lucht. We talk about his recent move to Eppo to become their Community Evangelist and much more. This one is also stuffed with book tips.
Spotify is releasing a version of their homegrown experimentation platform, called Confidence. Interesting move. I can think of three reasons why: to fund their team, to speed up development (by open sourcing parts) and to create external feedback loops.
Another article from Spotify with Three Lessons for Maximizing Impact in Innovation. Strategy number 1: starting with the decision that needs to be made: “To make a decision, we don’t necessarily need perfect information — or all the information. We need just enough to feel confident about going one way or another.”
You don’t have to worry (too much) about interaction effects: “… they’re rare enough that you can usually run your tests without worrying about them.”
Great piece by Benedict Evans on AI and the automation of work: “ChatGPT and generative AI will change how we work, but how different is this to all the other waves of automation of the last 200 years?”
Lukas Vermeer and Gustavo Rocha explain how Vista uses “experimentation within the context of customer service to understand and optimize the human factor in our centers.” Experimentation in CARE
Kameleoon is organising the Experimentation Thought Leadership Awards: recognizing experimentation’s most influential and informative voices. Nominate someone before August 28.
🚀 Job opportunities
Looking for a new challenge in experimentation? Find 100+ experimentation related jobs on ExperimentationJobs.com. These jobs are from all over the world, on-site, fully remote or hybrid. Take a look and start pivoting your career.
This week's featured roles:
Senior CRO Analist at ClickValue (Amsterdam, Netherlands)
Conversion Rate Optimisation Strategist at Omniconvert (Bucharest, Romania)
Product Analyst at Rakuten Rewards (Toronto, Canada)
Software Engineer (Leadership) – Ads Experimentation at Meta (Sweden or United Kingdom)
Senior Product Manager, Product Growth at Ostro (USA)
Are you hiring? Submit here
📅 Upcoming events
2-3 Aug: Conference on Field Experiments in Strategy (London)
28 Aug Accelerating Innovation with A/B Testing (virtual)
12-14 Sep: ConvEx ’23 by VWO (virtual)
18-22 Sep: Experiment Nation Conference (virtual)
19-21 Sep: Nonprofit Innovation & Optimization Summit (Dallas, USA)
21-22 Sep: Advances with Field Experiments (Chicago)
See all experimentation related conferences & events 2023.
💬 Quote of the week
“For every one of our failures, we had spreadsheets that looked awesome.”
— Scott Cook, Founder Intuit
😅 This made me smile
David Bland on incentives: “Incentives drive employee behavior and building a culture of experimentation means revisiting your existing incentive structure.”
👍 Thanks for reading
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