Apply the Scientific Method to Startups
Your overview of interesting reads, events and jobs for the experimental mind.
Hi, welcome to a fresh Experimental Mind newsletter. In this edition links to articles on optimizing Shopify, Experimentation Elite awards, interaction effects and a couple on how to apply experimentation to test smaller business ideas. And of course: the latest events + more than 100 experimentation related jobs. Let’s dive in!
Kevin
*Shopify Navigation: Complete Optimization Guide
In this article, 18 conversion rate optimization experts share their brilliant ideas for Shopify navigation. You’ll learn what works and what doesn’t, and steps to take today to improve your Shopify stores’ organization for optimal UX and SEO.
🔎 Interesting reads you might have missed
Enter the Experimentation Elite Awards
Deadline is 15th of March.Interaction Effects in Online Experimentation
First post in a series by Lukas Vermeer.The Perils of Using Google Analytics User Counts in A/B Testing
Recently updated by Georgi Georgiev based on the latest info around GA4.How to Apply the Scientific Method to Startups Without Being a Zealot
Start with: “Write down every assumption you have.”Leverage no code AI tools to create a landing page
Sam Dickie shows how to do it.Bookmark it, it will come in handy. (I used it last week to make a point)
I just love how Pieter Levels tests the demand for a job board for AI jobs. A simple Notion page with a link to pay. I now know I was overthinking when we launched our own ExperimentationJobs.com.
New mini project: 🦾 aiOK.co Jobs in the AI industry, curated by me Just a @notion page for now but I'll build it our more if it's validated Stripe Payment Link @ $10 per job post: buy.stripe.com/5kAdTs4Eqbv2fI…
🚀 Job opportunities
You can find over 100 experimentation related jobs on ExperimentationJobs.com. These jobs are from all over the world, on-site, fully remote or hybrid. Take a look and start pivoting your career. This week's featured roles:
🆕 Product Analyst – Customer Experience at The Home Depot (Atlanta, USA)
🆕 Experimentation and UX Consultant at Singulier (Paris, France)
🆕 Web Analyst at Tele2 (Stockholm, Sweden)
🆕 Sr. Growth Product Manager at Adobe (San Jose/San Francisco, USA)
Growth Marketer at Preply (Barcelona, Spain)
Are you hiring? Submit here
📅 Upcoming events
New course ‘Accelerating Innovation with A/B Testing’ with Ronny Kohavi
Mid April a new cohort of Ronny’s popular course starts. This is a great opportunity to really go deep on experimentation and be able to interact with the leading expert in the field. Enroll via this link and get a $50 Amazon gift card.
11 Mar: MeasureCamp North America (online)
21 Mar: Conversionboost (Copenhagen, Denmark)
17 Apr: Accelerating Innovation with A/B Testing (virtual)
20 Apr: Emerce Conversion & Analytics (Amsterdam, Netherlands)
22 Apr: MeasureCamp (Amsterdam, Netherlands)
See all experimentation related conferences & events 2023.
😄 This made me smile
👍 Thanks for reading
If you’re enjoying the Experimental Mind newsletter please share this email with a friend or colleague. Looking for inspiration how to best do that? Take a look at what others are saying. Have a great week — and keep experimenting.