Behavioral Insights: good experiment, bad experiment 🦸♂️
Behavioral Insights.
👋 Hello everyone!
I have created a curated list of interesting podcasts you can subscribe to. This and 6 other links in this week's Behavioral Insights. Enjoy,
1. Good Experiment, Bad Experiment 🦸♂️
Fareed Mosavat; "When done right, experimentation is a critical tool to move your business and your understanding of customers forward. Unfortunately, many teams use experimentation in misguided ways. I think it’s easier to understand what great experimentation looks like when contrasted with bad experimentation." Read the article
2. Curated list of podcasts
I have launched a curated list of my favorite podcasts. You can subscribe on Spotify or any other podcast player. After that you will never miss anything that I think you should listen to.
3. Ten Steps to Creating a Data-Driven Culture
Number one: Data-driven culture starts at the (very) top. Read the article
4. Duolingo's A/B testing process
1% improvement every week. Read the article
5. The Perils of Poor Data Visualization in CRO & A/B Testing
How we present information matters a lot. It helps people understand the info and increases the change the right action is taken. Read the article
6. The truth behind filter bubbles
... bursting some myths. Read the article
7. How Digital Design Drives User Behavior
Read the article
*|INTERESTED:Would you also like insights in Dutch?:Yes please / ja graag|*Job opportunities in The Netherlands:
NRC: Digitaal Analist
Bijenkorf: Online Conversion Specialist
Ahold: Lead e-Commerce Analytics*|END:INTERESTED|*
Subscribe to a curated list of my favorite podcasts on Spotify or any other podcast player.
Have a great week!
— Kevin