Behavioral Insights: Bellingcat’s investigation toolkit
Behavioral Insights.
Here is what I found interesting last week:
1. Bellingcat’s online investigation toolkit
Bellingcat is a group of citizen journalists which uses many open data sources to investigate war zone conflicts and human rights abuses. They have published a guide to their techniques. Interesting stuff for every data analyst. [read more]
2. Why data science teams need generalists, not specialists
... "the goal of data science is not to execute. Rather, the goal is to learn and develop profound new business capabilities. Algorithmic products and services like recommendations systems ... can’t be designed up-front." [read more]
3. Conversion Rate Optimization mini-degree
I am a fan of the Conversion XL Institute. They offer great online training in the latest conversion optimization techniques. Now you can become a certified optimizer with their CRO mini-degree program, starting April 11th. [read more]
Have a great week!
— Kevin
ps. On April 11th, I'll be presenting at Emerce Conversion. This year's topic is 'culture of experimentation'. If you would like to attend the conference, you can use the discount code 'abba' to get €150 off your ticket.