Behavioral Insights #16

Behavioral Insights.

Your weekly dose of customer behavior data, insights and inspiration to kickstart your week.

Happy New Year to all subscribers. I’m looking forward to continuing this weekly email during 2016. Feel free to send me any recommended articles via email or Twitter. Here is what I found interesting in the last few weeks:
 

1. Uber stats on New Year Eve rides
   Millions of riders, hundreds of thousands of drivers and prices surged: a good night for Uber.
    

2. Data from Flurry: a lot of phablets were waiting under the Christmas tree
   More and more people are opting for a large screen smartphone.
    

3. Mobile internet is now just the internet
   "Smartphones are increasingly becoming the devices on which we access the web at home as well as on the move."
    

4. What's in store for data & analytics in the coming year?
   Analytics experts like Avinash Kaushik share their thoughts.
    

5. Gary Angel: 'Analytics with a strategic edge'
   Must-read article for Data Analysts on why the most important decisions in companies nearly always lack a foundation in data or analysis - and what to do about it.
    

6. Will 2016 be the year web advertisers realise we don’t want to be monitored?
   Thought-provoking article, but the question remains: do people care enough to block ads?
    

7. The mobile adblocking apocalypse has not (yet) arrived
   Most publisher report that ads being blocked on mobile since iOS 9 launched in September was minuscule.
    

8. 1 out of 2 persons in the EU purchased online in 2015
   The share of e-buyers was highest in the United Kingdom (81%) and lowest in Romania (only 11%). 
    

9. The magic that makes Spotify’s Discover Weekly playlists so damn good
   I love this weekly collection of great tunes. The secret? "It’s based on other people’s playlists … and your own taste profile. Algorithms bring it all together." 
    

10. How well does NPS predict AirBnB rebookings?
    Short answer: only marginally.
     

11. Why are e-book sales falling?
    The majority of e-books that are purchased are never even opened.
     

12. Top Cameras and Brands on Flickr in 2015
    Cameraphones keep winning from the digital SLR camera's.*|INTERESTED:Would you also like insights in Dutch?:Yes please / ja graag|*
    
    En nog een paar artikelen in het Nederlands:
     

13. Recordaantal iDEAL-betalingen vlak voor Kerstmis
    21 december, de laatste maandag vóór Kerstmis zijn er voor het eerst meer dan 1 miljoen iDeal betalingen op een dag gedaan.
     

14. 200 miljoen keer ingelogd met Digid in 2015
    Dat is een groei van 21 procent ten opzichte van 2014 en een verdubbeling vergeleken met 2013.
     

15. Hoe krijg je experimenteren in het DNA van jouw bedrijf?
    Ton Wesseling beschrijft vier dingen die succesvolle bedrijven onderscheidt van de rest.
    *|END:INTERESTED|*