Behavioral Insights #3
Behavioral Insights.
A weekly collection of interesting trends and facts about customer behavior in digital channels. This is issue #3 and is send to *|LIST_SUBSCRIBERS|* subscribers. More on kevinanderson.nl/insights
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Hi , here is everything interesting from last week:
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Hi, here is everything interesting from last week:
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News & opinions
Gerry McGovern: People are people, not users: "If we want to create great web services we must make a concerted effort to bring people into the center of our thinking and work." Source
Technology has made life different, but not necessarily more stressful. Source
The Impact of iPhone Separation. Source
WhatsApp sails past SMS, but where does messaging go next? Source
Daily Information Needs is Google's annual study to learn what people really want to know. Source
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De rol van de smartphone in ons sociale leven. Bron (Blendle)

Alleen het kennen van de toptaken op een website is niet genoeg voor succes, je moet er ook blijvend naar handelen. Bron
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Data
550.000 people used the AirBnB service on New Year’s Eve, 16% were new guests using AirBnB for the first time. Source
Why do people abandon online travel bookings? 80% was just looking. Source
How do Spotify users listen? 45% desktop, 42% smartphone, 10% tablet and 3% web player. Source
Results of MTV's mobile site redesign using responsive design techniques: 92% more mobile visits. Source.
Camera ownership on Flickr. Source
The State of Wearables. Source
Facebook dominates social logins, but Google is catching up. Source.
United States remains the largest e-commerce market. Source
E-commerce KPI Study 2014, some key metrics across industries. Source
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Ecommerce Foundation heeft de Ecommerce Benchmark gelanceerd. Een online tool waarmee bedrijven hun e-commerce-activiteiten kunnen vergelijken en verbeteren. Bron

In 2014 draaide Coolblue 360 miljoen euro omzet (+45%). Ter vergelijking: Ahold (incl. Bol.com) realiseerde 1.356 miljoen euro omzet (+19%). Bron

1,5 miljoen Nederlanders gebruiken Snapchat, een verdubbeling. Bron
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